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80/20 Rule of
Communicating Your Ideas Effectively
Price: Domestic:
Rs. 205/-
International: USD 28
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The above book by Avinash Narula suggests that your STORY is the most vital element of your presentation and writing. All the products and service offered here are based on convincing you of the importance of developing a convincing STORY as well as how to develop the same for presenting your ideas.
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| The Book |
80/20 Rule of Communicating Your Ideas Effectively
The most vital part of your presentation or writing which will convince others to adopt your ideas or buy your products is the STORY that you are telling them and not the expensive colorful slide presentation you have made. In fact, a convincing STORY will automatically make your presentation or writing precise, convincing, of optimum length/duration, easily understandable, believable and interesting. You could end up killing a number of birds with one stone. This book explains how you can build a convincing STORY easily.
Chapter 1
The 80/20 rule: The “S” word
Discusses the Pareto’s law and introduces the 80/20 rule of communicating ideas, that is, STORY. You will also get to know how the author became aware of this 80/20 rule.
Chapter 2
A common yet uncommon phenomenon
Suggests that we all tell stories everyday without realizing that we are telling stories. Also, you will learn the advantages of STORYtelling. You will also learn about an interesting STORYtelling experience that the author hashad.
Chapter 3
Key elements of a STORY
One of the most important chapters. Here you will learn about the key elements like sequence, smooth flow and logic that you need to incorporate while building your STORY to make it convincing and compelling.
Chapter 4
Common STORY structures
This chapter discusses some of the common formats for telling your STORY.
Chapter 5
Understand your audience
A STORY has to be told to an audience. As such, it is absolutely necessary to take the needs and expectations of the audience into consideration while building your STORY. This chapters tells you how.
Chapter 6
Establish your objectives
The STORY of your presentation will revolve around the objectives that you want to achieve with your oral or written communication. Here you will learn how to achieve your objectives while telling your STORY.
Chapter 7
Choose an interesting title
The title of your communication should not only be in line with your objectives but also should be interesting. In this chapter you will learn how to come up with an interesting title and the role it can play in making your communication focused and interesting to your audience.
Chapter 8
Beware of competing stories
You have to not only build a compelling STORY but you have to do so keeping competing stories in mind. Here you will get to know the different ways of tackling the competing stories and come out on the top.
Chapter 9
Prepare an outline
As the chapter heading suggests, you will learn in this chapter the importance of developing an outline as well as how to prepare one.
Chapter 10
Make an impact
For your audience to remember your STORY, the way you tell your STORY has to make an impact on your audience. Not an easy job but this chapter will suggest a few ways in which you can make an impact with the available information.
Chapter 11
Use examples and analogies
The author suggests that the best way to make an impact is to make extensive use of examples and analogies. Here you will learn more about these simple but effectives tools to develop an effective oral and written communication.
Chapter 12
Preparing your presentation
This chapter discusses pros and cons of the different methods and tools available for delivering your presentation.
Chapter 13
Questions
Asking questions and encouraging your audience to ask questions is one of the most effective ways of making your presentation interactive and interesting. This chapter will teach you how to use this tool effectively.
Chapter 14
Delivering your presentation
After you have developed your presentation as well as prepared yourself to ask questions and answer questions, the success of your presentation will depend a great deal on how you actually physically deliver the presentation. Needless to say, this chapter prepares you to deliver your presentation confidently.
Chapter 15
Preparing your writing
In this chapter, you will learn the nuances of writing your STORY in a convincing manner.
Chapter 16
Building credibility in your writing
Here you will learn about footnotes, bibliograpgy, endnotes and references.
Chapter 17
Formatting your writing
Presentation of the content matter is also very important. This chapter contains some tips which will assist you in making your report readable.
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Leadership Poster
“I will do it” |
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Attractive colourful
Coffee / tea mugs with Pen / Pencil stands imprinted
with
11 different Customer Math
formulas are available.
Any 1 mug + 1 Pencil stands:
RS. 200/- |
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